{"@context":"http://iiif.io/api/presentation/3/context.json","id":"https://arizona.aviaryplatform.com/iiif/pr7mp4wk9f/manifest","type":"Manifest","label":{"en":["Licensing Products with the University of Arizona"]},"logo":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/038/original/university-libraries-logo-2x.png?1711560609","metadata":[{"label":{"en":["Publisher"]},"value":{"en":["University of Arizona Libraries"]}},{"label":{"en":["Rights Statement"]},"value":{"en":["Copyright held by University of Arizona Libraries"]}},{"label":{"en":["Source"]},"value":{"en":["Arizona Alumni Forum videocassettes, MS 646, box 4, tape 2"]}},{"label":{"en":["Agent"]},"value":{"en":["Low, Mike (interviewee)","Crossland, Steve (interviewee)","McEvoy, David (interviewee)"]}},{"label":{"en":["Date"]},"value":{"en":["9/24/89"]}},{"label":{"en":["Coverage"]},"value":{"en":["Arizona--Tucson (spatial)"]}},{"label":{"en":["Language"]},"value":{"en":["English"]}},{"label":{"en":["Description"]},"value":{"en":["Guest – Mike Low; Steve Crossland; David McEvoy."]}},{"label":{"en":["Format"]},"value":{"en":["U-matic"]}},{"label":{"en":["Identifier"]},"value":{"en":["MS646.045 (uid)"]}},{"label":{"en":["Relation"]},"value":{"en":["Arizona Alumni Forum videocassettes (part of)"]}},{"label":{"en":["Type"]},"value":{"en":["Interviews"]}}],"summary":{"en":["Guest – Mike Low; Steve Crossland; David McEvoy."]},"requiredStatement":{"label":{"en":["Attribution"]},"value":{"en":["Copyright held by University of Arizona Libraries"]}},"provider":[{"id":"https://arizona.aviaryplatform.com/aboutus","type":"Agent","label":{"en":["University of Arizona Libraries"]},"homepage":[{"id":"https://arizona.aviaryplatform.com/","type":"Text","label":{"en":["University of Arizona Libraries"]},"format":"text/html"}],"logo":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/038/original/university-libraries-logo-2x.png?1711560609","type":"Image"}]}],"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/159/432/small/azu_ms646-045_a.mp4_1651772571.jpg?1651772572","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432","type":"Canvas","label":{"en":["Media File 1 of 1 - azu_ms646-045_a.mp4"]},"duration":1638.871,"width":640,"height":360,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/159/432/small/azu_ms646-045_a.mp4_1651772571.jpg?1651772572","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/content/1","type":"AnnotationPage","items":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/content/1/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-arizona.s3.wasabisys.com/collection_resource_files/resource_files/000/159/432/original/azu_ms646-045_a.mp4?1651772563","type":"Video","format":"video/mp4","duration":1638.871,"width":640,"height":360},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432","metadata":[]}]}],"annotations":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802","type":"AnnotationPage","label":{"en":["ms646-045 [Transcript]"]},"items":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/1","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Hi and welcome to Arizona alumni forum. I'm Kent Rollins, director of the University of Arizona Alumni Association. Today we're going to talk about something I think that we all take for granted. The last time you bought a you have a T shirt or sweatshirt. Did you really look for the officially licensed label? Do you really care what it was on there? I think my two guests today would tell you that we ought to care as consumers. And let me introduce my expert. Witnesses today for the you have a licensing program, Mike Lowe, who heads up to license part of the university's operation and Steve Crossland president of ice. Gentlemen, I appreciate you being with me today. It's pleasure. It's a real pleasure. Why do we need a licensing program? What does it put? What's the difference to a consumer whether that label is on a T shirt or not like,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=51.0,97.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/2","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: well to the consumer, the label is a guarantee that it's a product that the university has said it wants to have its name on it, so the consumer can feel assured that there's a there's a quality that's acceptable.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=98.0,113.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/3","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Steve, how about on a national scale?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=114.0,116.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/4","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, there's a situation you know, in this country that products sometimes hit the market and end up being problems, because the marks have been used illegally. For example, you can get a product liability coming out of a product that your name has been used on, and you have not stopped that that product. And that product injures a person that liability then would flow back to the owner of that particular mark. Well, licensing program protects the integrity of the university and protects it from these kinds of liability claims.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=117.0,151.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/5","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: If I'm a taxpayer in the state, Mike, and I think some of my money is going to support the institution. Shouldn't I have a right to use the Arizona logo? Why should Why should one school take the name of the state?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=152.0,167.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/6","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, there's more than one mark. That's the University of Arizona's. We say formally, the name of the institution is the University of Arizona informally, we are known as Arizona. Certainly not every application of the that uses the word Arizona would we claim? Put the word Arizona in red and white black letters on a blue t shirt. And there's very little doubt about who you're talking about.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=168.0,193.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/7","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: If you look at other states, is this a common problem in the states in terms of state institutions taking the name and then licensing? Some logos around?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=194.0,201.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/8","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Yes, certainly. You know, Arizona i think is just one of the examples you certainly have Michigan you have Iowa you have Illinois and Kansas and so on. The question becomes is that when does the usage of the word Arizona truly belong to the university itself and and the situation there arises when Arizona is being used to try to trade off clearly trade off the reputation and prestige of the university? Nobody, nobody would argue the fact that Arizona done in colors that are not the university's colors and sold in a way that would not be affiliating it back to the university would not be the University of Arizona. But take the word Arizona, put it on a sports shirt, put it in the colors of the universities put it in a store that sells nothing but University College local products. And what is that word trading off of? It's trading off the reputation of the university and as such it's a property right at the university. Okay.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=202.0,254.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/9","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Now, describe for us some of the word marks for the university or trademarks for the University of Arizona.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=255.0,261.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/10","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, of course the name the University of Arizona, okay. Arizona, Arizona Wildcats. UAE you have a bear down is a registered trademark the University of Arizona cats. We have a state registration on the word cats.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=262.0,278.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/11","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay. How about just the word Wildcats? Since there's probably at least four or five schools I can think of right away that are all Wildcats.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=279.0,286.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/12","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Generally speaking we don't claim the word Wildcat by itself. However, a red shirt with a blue imprint Wildcat sold in Tucson, Arizona. We claim that Okay,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=287.0,299.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/13","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: now, is his money. What's behind all this? Or is it strictly protecting our image and prestige?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=300.0,308.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/14","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Let's go back to the start. And I think you can understand why licensing got started in the first place. And is it right that someone in this country produces a beer and calls at BYU beer? That is offensive to any standard on behalf of any person who ever attended BYU? licensing evolved, because not because of the money aspects to it because of the misuse that came about back in the late 1970s of universities names and products in which the universities wanted no affiliation with whatsoever, and were personally offended by the use of their name in conjunction with those institutions.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=309.0,345.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/15","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Did we have a negative situation? Is that why we got into it, Mike? Well,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=346.0,348.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/16","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I think there were some some examples that we could show that were fairly negative. I think we got started about six years ago, at a time when the institution was growing and national reputation. I think we got in at the right time. I think the University of Arizona is, has done a very careful job to to ensure that it's free primary purpose was not one for revenue, but for protecting the integrity of the of the institution. We felt that with pushing the program that way, going after the protecting of the image, that revenues would be generated because of that.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=349.0,391.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/17","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: is is that history proven? I mean, is this becoming more and more prevalent? You mean, the licensing cooperation that we get, say from vendors, or","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=392.0,404.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/18","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: certainly if you if you want to use money as a measure of that success, our program has has grown by about 40% per year. The the knowledge the retail community has about licensing, and the University of Arizona's licensing program would certainly indicate that they're aware of it and that we've been somewhat successful. What?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=405.0,431.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/19","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: In just a minute, we're going to get to a number of the various products. And I think we may have a little bit of fun with these. But we'll come back also we want to get into what is ice and what are these agencies, but first, we're gonna take a commercial break, and please stay with us.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=432.0,466.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/20","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Welcome back to Arizona alumni forum. I'm Kent Rollins. My special guest today are Mike Lowe, the licensing administrator at the University of Arizona, and Steve Krause and president of ice. Steve, tell us real quickly, what does ice stand for?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=467.0,480.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/21","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, ice stands for international collegiate enterprises. And we formed in 1979, to try to establish a program that would be beneficial to the universities in the sense that licensing is a technical area, it's a technical business, it needs certain technical supports, for example, you need attorneys, you're going to need contract administrators, you're going to have to have constant product approvals, you're gonna have to be in the field. To stop enforcing, enforcing your marks, you're going to have to attend trade shows, you're going to have to just a whole potpourri of cost items to a university. The idea here was to form a centralized group that would be able to perform those services on behalf of the university as its agent. So the university could take advantage of the savings that would come in the in the consolidation of those kinds of services.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=481.0,533.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/22","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Mike, Steve mentioned products and you've got a whole bunch of them in front of us this morning. Do you want to tell us a little bit about these? What are what's some of the variety that you deal with in terms of university products?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=534.0,547.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/23","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, there's let's","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=548.0,549.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/24","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: go with the standard ones first here.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=550.0,552.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/25","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Of course, these are your standard coffee. They're manufactured by a Tucson firm called direct sales. Arizona greeting cards. I brought quite a number of items that are manufactured by people in the state of Arizona. So hold that up so the","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=553.0,572.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/26","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: camera can get a good look at it.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=573.0,575.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/27","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: This is a new design by a company called DB arts that's been formed here in Tucson, and it's doing quite well.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=576.0,581.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/28","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay. How many? How many products do you get to look at in a normal years this unending supply?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=582.0,590.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/29","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I probably ended up looking at an average of two or three different products a day.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=591.0,596.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/30","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Do you spend your full time at this licensing Yeah, I know you used to also help run the Student Union.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=597.0,601.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/31","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: But yeah, I'm still technically assistant director of the Student Union. Sometimes the director would wonder whether or not","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=602.0,609.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/32","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I'm around but I see you have some golf club covers and what is it?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=610.0,614.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/33","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: These are your golf club covers made by Antigua in Scottsdale. This is an unusual item. This is a","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=615.0,624.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/34","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: it's a real","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=625.0,625.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/35","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: a grill ornament that you hook up to the battery of your car.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=626.0,639.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/36","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Christmas ornament and an item that came in last week that will be in all the stores. A new game board board game called Arizona opoli.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=640.0,651.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/37","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay, now, when someone goes into a store and they see any number of these items, what is it they're looking for early in the show we showed the label that is that the only thing that's going to identify it as an officially licensed product.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=652.0,669.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/38","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: One of the things that it's very important to our program is the displaying of the trademark designation. In this case, this particular logo has been registered with the federal government and the circle our designation is a statement of ownership. Those marks that are registered with the state of Arizona should portray a tm we're very particular about insisting that our manufacturers put the correct trademark designation","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=670.0,698.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/39","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Now you also have some kind of unusual items here what what what are some of these is this bear that's in front of the switches is bear do","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=699.0,707.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/40","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: really wanted to show what this this is a bear that will be out in about a month. A small version there is a larger version that will be coming out that when you squeeze it will play bear down Arizona. Okay.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=708.0,723.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/41","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: You did have an item that played a little tune that you showed us before you want to show us that or is it a secret?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=724.0,730.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/42","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well this is this is the little box that will fit inside the stuffed animal. Okay, you don't want me to push this because you're","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=731.0,743.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/43","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: fighting for ODU","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=744.0,748.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/44","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Groundlings,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=749.0,750.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/45","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: there's not a team can stop them","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=751.0,752.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/46","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: with the models in","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=753.0,756.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/47","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: your mind. And we're","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=757.0,761.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/48","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: actually seen watches and some of my friends from other schools that play the fight song Do we have a watch it that please? bear down Arizona?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=762.0,768.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/49","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I haven't seen the watch yet. There will be buttons. Certainly the doll","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=769.0,776.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/50","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: it's just somebody you know, it's just a company come along, find the chip for the chips are out there.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=777.0,780.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/51","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Now how about some of the items that you've rejected over a period of time? I know you have at least one here. You want to you want to show him that?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=781.0,787.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/52","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, I have two here that are good examples of of what we look for. I found this squeeze bottle squeeze bottles are very popular. I found this at the Phoenix swap meet. And it's a very nice print job. But the University of Arizona's logo is displayed in in our","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=788.0,807.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/53","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: rivals colors. Yes, it's a clean show family.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=808.0,812.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/54","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, and because we're concerned about clean shows, and a friendly rivalry with ASU. This was a product that was your typical disposable diaper, which, you know, you don't really object to a mascot being on the outside. But you do get concerned about what mascot is on the inside.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=813.0,834.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/55","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I can understand why that one was rejected","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=835.0,836.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/56","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: both the Arizona State and the University of Arizona rejected this product,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=837.0,840.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/57","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: what's the criteria? Whether you're looking at what you might consider a good product or a bad product? What are the kinds of things you're looking for, but I see I'm getting the family second, we're gonna take a break and we'll come back and let you answer that. So please stay with us.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=841.0,870.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/58","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Welcome back to Arizona alumni forum, we're talking about officially licensed products at the University of Arizona. And Mike Lowe is just giving us an indication of some of the great variety that's available. But Mike when you look at any of these products, what what are you really looking for if you're trying to protect the integrity and the image of the institution? How do you tell that if it's on a an ornament or a bear or a T shirt?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=871.0,896.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/59","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well you're going to be concerned with the quality of the The merchandise how well was it made is if you if a consumer goes out and buys a university bears on a T shirt on a cheap, inferior imported t shirt, they wash it one time put it through the driver, the design has gone, it's shrunk. It's not a good reflection upon the institution. So we look to see what kind of garment is the imprint on? How, what kind of quality did the printer do in putting the design on the shirt? What kind of inks? Will it withstand normal washing? If it has special washing requirements? Are those instructions given with the product?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=897.0,941.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/60","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Now, do you worry about all those things? Or by contracting with ice? Do they worry about it? Well,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=942.0,947.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/61","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: I think we have a first line of responsibility to ensure that the products that we send on to the university for licensing approval, I've met some reasonable standard of expectation, but we don't want to be in the area of censoring products that the university ultimately would have the responsibility or right to take a look at. But if something is inherently wrong, for example, if somebody submits to us a football helmet with the University of Arizona logo on on the side of it well, that has an inherent product liability problem with it. And should we send that on to the university without making comment? That we should take a deep look at this before we licensed it? I think that's where our role comes in.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=948.0,986.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/62","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: how big an industry is this nationwide?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=987.0,989.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/63","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, the question is how big is an elephant? This industry has been expanding this industry, five years ago was across the United States was roughly $110 million industry. Today, it's a half a billion dollar industry continuing to grow at a rough rate of around 25% a year compounding. And I think the reflection of the royalties that have come into the University are reflective of that kind of growth.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=990.0,1015.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/64","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: What are the what are some of the most productive schools in terms of insignia sales? memorabilia sale is certainly the number one in the country","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1016.0,1025.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/65","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: right now and probably will be for the next year is University of Michigan","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1026.0,1029.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/66","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: because of their NCAA champion,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1030.0,1031.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/67","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: let me let me assure you that it Rose Bowl in a row. The University of Arizona can win the Rose Bowl and win the NCAA Basketball Tournament all in the same year. They will join the ranks of the infamous in this country","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1032.0,1042.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/68","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: who else ranks up near the top?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1043.0,1044.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/69","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, again, you know, you get to schools that have big, huge alumni and they have they're in a metropolitan area and you know, your your big schools in this country are going to be up in the in the big 10 area. They're going to be in the in the in the states that do not have any rivalries other than the university itself. You know, you can enter the Alabama's and Auburn's are very strong. The North Carolina schools are very strong and the Florida's are very strong. It's just a combination of factors that come into play.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1045.0,1071.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/70","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Where do you see us ranking? Mike? Are we near the top? In the middle in the bottom?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1072.0,1076.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/71","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, of I think there's 110 schools in the ice Consortium. And I think, again, you're ranking by revenue. We're ranked 15th. And of all 110. I think we'll probably be moving up quickly as the the national reputation of Arizona grows.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1077.0,1096.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/72","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Do you see what role do coaches play?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1097.0,1099.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/73","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: You know, we've got some very popular head coaches. Do they help? When it comes to this guy let's say you can keep beating the Oklahoma's by three points in the last seconds of the game, every game. They will help immensely to the growth and the notoriety of Arizona.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1100.0,1114.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/74","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: We can put coach told me his face on a T shirt","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1115.0,1117.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/75","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: said a lot of them. Pete takes us to the Rose Bowl, we might sell shirts. Okay.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1118.0,1120.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/76","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Where does the money go? Mike, when it comes into the university, I know that some schools are got it into scholarships and some other kinds of","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1121.0,1127.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/77","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: some of the schools it's the programs are controlled by bookstores, or they're controlled by the athletic departments, summer by public relation departments. At the University of Arizona, all the revenues from licensing going are going to student services. We use those services to enhance the quality of student life. Okay.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1128.0,1150.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/78","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: You mentioned before enforcement. Steve, what happens when you find a product that's not licensed? Well, I","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1151.0,1159.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/79","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: think you have to be a combination of Sherlock Holmes. And what I like to say that Mike is probably the best in that and United States. The Arizona program here is certainly the best in the West. That kind of effort. And it's a case that once you have found the investigated and found the source of the product, you have to contact that company and tell them that they've done something wrong. And we do that as a procedural basis all the way up to the point where the company tells us, hey, we're not going to get this thing settled and the university has to step in from their legal position and and make a decision whether they would get into litigation or not. I also want to throw out that In 10 years of running this program that we've only had to litigate about two times.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1160.0,1204.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/80","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay, Mike and Steve, I really appreciate appreciate you being with us today and bringing some of the goodies with you, and we hope to see you again, thank you very much. Please stay with us.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1205.0,1229.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/81","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Welcome back to Arizona alumni forum. I'm Kent Rollins, director of the Arizona Alumni Association. My special guest in this segment is David McAvoy, a local attorney who has been involved with homecoming for several years now. David is our chief volunteer, tell us what you do as far as homecoming is concerned,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1230.0,1247.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/82","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: we work a lot with other volunteers in the community for scheduling the events, we work closely with the alumni staff, to put on the events, we work closely with the students and they're very much an integral part of homecoming. So it's a broad based effort, we touch out into the community to to send community outside the campus. And this year, we're going to do that more than ever, I think,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1248.0,1270.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/83","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: what are the dates for this year's homecoming","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1271.0,1272.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/84","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: October 27? Through 29th?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1273.0,1274.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/85","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay, and where are we going to hold the events,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1275.0,1277.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/86","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: all the events will be on campus in one form or another. There's a variety of events from recreational to educational, to social, and we're trying to get as many events as we can to please as many people as we can, of course, the primary purpose is to encourage alumni to come back to campus. Some of them haven't been back for many years. And we're trying to make it as attractive as we can for that purpose.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1278.0,1304.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/87","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: What, what motivates you to do this, you mentioned we we've kind of outreach into the community, but you've done it for a number of years now. Which tells me you must like it. Yeah. But what's the satisfaction you get out of this event?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1305.0,1316.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/88","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, I went to the University for seven years. And I feel the university gave me a lot. And so it's it's my way, in a small way i can to give back to my alma mater. And I really enjoyed the university. I enjoy the people in it. And it's just the way I can give back to the place I love so much.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1317.0,1333.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/89","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Do you want to qualify that you got two degrees in those seven years went to school for seven years?","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1334.0,1338.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/90","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, maybe some people went for seven years and got one I guess, getting two degrees is something that university gave me and I'm happy for that. And it's fun to give back to the university.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1339.0,1348.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/91","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay, let's break it down by day now, Friday the 27th. There's a couple of events that and there's of course, probably 120 events throughout the weekend. But let's hit a couple of the highlights on Friday. You've got an emeritus club luncheon for the first time though, what's","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1349.0,1361.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/92","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: That's right, that's going to be a luncheon in the Student Union senior ballroom, I think it starts 1130 in the morning, and it's going to be a two hour program. And it's geared more toward the the older alumni, alumni that graduated 1939 in prior years. Now, that's not to say that other alarms aren't welcome, we want to welcome everyone who wants to attend, but it's geared more for them. In the afternoon, we're gonna have a variety of opportunities for people to get to know the campus again, particularly those from out of town we're gonna have walking tours of the campus. And also some seminar type things and, and tours of the Cancer Center, the tree ring laboratory, the mirror laboratory and special facilities at the UVA has, okay, now the bear down bash. Nobody wants to miss the bear down bash, we had a lot of fun there last year. And it's also probably the biggest event we do right there on campus, isn't it, at least within the facilities it is. And it's a special event because it's the kickoff of homecoming. And it's our centerpiece for all alumni to come back and get together for a dinner. There's not much of a program, which is probably good news for most people. And and that is an introduction to the homecoming which after after that dinner, we're going to go out into the mall, and try to resurrect some old traditions, we're going to have a pep rally and bonfire outside by Old Main. And simultaneously with the lighting of the bonfire, we're going to have a lighting of the a on a mountain, which is I guess the alumni staff did some research and found out that back in 1929, they had that that same kind of event. So we're trying to revive an old tradition. Okay. Now on Saturday in the morning, a lot of college activities. But the big events that the community can come to might like to come to the parade of times of great parades at two o'clock. And that's a lot of fun that students put a lot of effort into making the floats this year for the first time. We're going to have some high school groups participate in the parade, okay. And I think that's a good way to outreach into the community and get more community participation. So that's an event that we're going to invite the whole community too and see the parade. It's a real spectacular event. Okay.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1362.0,1491.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/93","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Now, probably the most enthusiasm you'll see will be Saturday afternoon. We put a whole bunch of tents on the mall when she explained that to her Audience","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1492.0,1499.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/94","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Well, the tents on the mall has been a very well received part of the program. This year we've had I think, as of today 57 tents reserve which is more than ever, and what it really is, is a festive atmosphere it's it's an opportunity for groups on campus to to have a place for their alarms to come and visit. It's an opportunity for entertainment for people who run the mall that day, and to get some refreshments and food and drink that kind of thing. So it's a real festive Carnival atmosphere really. Okay, as a prelude to the football game, the football","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1500.0,1532.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/95","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: game against specific I'm hoping to win the homecoming game this year. I thought we may have had it last year but","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1533.0,1539.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/96","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: didn't quite do. Well. I'm told that since 1980, we've won two homecoming games, and 1980 we beat Pacific so I think that's why the athletic department back this year,","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1540.0,1546.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/97","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: okay. And then right after the game, there's another dance back and bear down","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1547.0,1551.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/98","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: right a victory dance and bear down Jim the admission is free food and drinks. And there'll be a 50s band, or at least 50s music. I think there's a 50s band that's coming in and again, that's open to all the people after the game and and the students are invited as well.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1552.0,1567.999"},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/99","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"UNKNOWN SPEAKER: Okay. We hope to see everybody there and thanks for joining us come back again next month.","format":"text/plain"},"target":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432#t=1568.0,1570.0"}]},{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802","type":"AnnotationPage","label":{"en":["English [Transcript]"]},"items":[{"id":"https://arizona.aviaryplatform.com/collections/1078/collection_resources/73607/file/159432/transcript/37802/annotation/100","type":"Annotation","motivation":"subtitling","body":{"type":"TextualBody","value":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/037/802/original/azu_ms646-045_a.vtt?1652899908","format":"text/vtt","language":"en"},"target":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/037/802/original/azu_ms646-045_a.vtt?1652899908"}]}]}]}